Healthy smiles, happy lives.
Launch QR-based loyalty with digital rewards, SMS/WhatsApp, and mobile cards. Turn everyday purchases into repeat sales with personalized CPG rewards.
CHALLENGES
Limited Access to Consumer Data
Without direct sales channels, CPG brands struggle to collect first-party data. This limits personalization, loyalty tracking, and long-term customer engagement.
Retailer Dependency Limits Control
CPG brands often rely on retailers to run loyalty campaigns, restricting flexibility and full ownership of customer engagement strategies.
Low Brand Engagement Between Purchases
CPG brands have limited touchpoints after purchase, leading to low recall and reduced loyalty. Without ongoing engagement, repeat buying is driven by price, not brand affinity.
Mobile-Driven CPG Loyalty
Engage customers beyond the shelf with QR code loyalty and a branded mobile app. Capture first-party data, reward instantly, and stay top-of-mind.
Scan Product QR Codes to Earn
White-Labeled Mobile Loyalty App
Capture First-Party Data at Scale
Keep Customers Engaged After Purchase
SMS & WhatsApp Loyalty
Let customers join your loyalty program instantly—no app needed. They can text or WhatsApp product codes from packaging to earn rewards in low-friction campaigns.
Code-Based Rewards via SMS or WhatsApp
Frictionless Participation
Ideal for Short-Term Campaigns
Expand Reach Across Demographics
Gamified Loyalty for CPG
Stay top of mind between purchases with light, engaging loyalty games. Use casual gamification to turn interactions into daily fun and repeat visits.
Interactive Games to Bridge Gaps
Non-Purchase Rewards for Participation
Create Memorable Brand Moments
Seamless Mobile and WhatsApp Play
INCLUDED
QR Code Loyalty Activation
Enable product-level engagement with on-pack QR codes. Let customers scan to earn points, unlock offers, or access exclusive content.
Branded Mobile Loyalty App
Launch a branded app that tracks points, redemptions, and behavior, perfect for high-frequency, low-involvement products.
WhatsApp & SMS Enrollment
Let customers participate via mobile numbers—no app required. Engage them instantly with code-based rewards through SMS or WhatsApp.
First-Party Data Engine
Capture shopper data directly from QR scans, redemptions, and interactions. Power better personalization and campaign performance.
Hyper-Casual Gamification Tools
Run fun and simple games between purchases—like spin-to-win or scratch cards—to boost engagement and build emotional loyalty.
Retailer or Regional Segmentation
Create and manage localized loyalty rules by region, retailer, or product line to suit distribution and campaign needs.
FAQ
Can CXForge integrate with our existing systems?
Yes. CXForge is system-agnostic and can integrate with CRM, ERP, POS, web, mobile and other systems that support REST APIs. GraphQL endpoints, real-time webhooks and transaction file imports are also available.
Can loyalty actions be triggered by customer activity?
Yes. Point earning, rewards and tier updates can be triggered using configured purchases, behaviors or custom events supplied by your application through the CXForge API.
Can one loyalty program operate across multiple business units or partners?
Yes. CXForge supports coalition loyalty programs with centralized partner onboarding, partner-specific earning and redemption rules, shared reward pools and cross-brand redemption.
How does CXForge detect loyalty fraud? across multiple locations or brands?
CXForge uses configurable anomaly rules to identify unusual earning, redemption or swipe patterns. Accounts can be automatically suspended when defined thresholds are exceeded, allowing administrators to investigate the related incidents and transactions.
Do customers need to download a mobile app?
No. CXForge offers both a white-label mobile app and an app-free digital wallet. The wallet can be accessed through a browser using links shared by SMS, email, or QR code.